About Bex Lacey
Bex Lacey is a seasoned marketing professional with a robust background in strategic planning and brand development. As the Head of Marketing, Bex is dedicated to driving the company's growth and visibility through innovative marketing campaigns and initiatives. Her leadership and creative vision have been instrumental in shaping our brand’s identity and expanding our market reach.
Responsibilities:
- Strategic Planning: Develop and implement comprehensive marketing strategies that align with the company’s objectives and drive growth.
- Team Leadership: Manage and mentor the marketing team, fostering a collaborative and high-performing environment.
- Brand Development: Oversee the creation and execution of brand strategies to enhance brand awareness and loyalty.
- Campaign Management: Lead the planning, execution, and optimization of marketing campaigns across various channels.
- Market Analysis: Conduct market research and analyze trends to identify opportunities and inform strategic decisions.
- Performance Monitoring: Utilize analytics to measure the effectiveness of marketing efforts and adjust strategies for continuous improvement.
Bex has over 15 years of experience in the field. Her passion for marketing and commitment to excellence make her an invaluable asset to our team.