Client Overview
Reform UK Fylde is a political group dedicated to advocating for change and representing the people of Fylde. Focused on transparency, accountability, and community-driven policies, they aim to create a positive impact on the local political landscape and engage directly with their constituents.
Challenges
When Reform UK Fylde approached us, they faced several key challenges:
- No Online Presence: They had no website, making it difficult for constituents to learn about their policies, values, and activities.
- Limited Reach: Without a digital platform, they struggled to reach potential supporters and voters in the Fylde region.
- Lack of Engagement Tools: There was no central hub for communication, updates, or direct engagement with the community.
Our Strategy
To tackle these challenges, we developed a comprehensive website strategy to build an online presence from the ground up:
- Website Design & Development: We created a modern, user-friendly website that serves as the central hub for all Reform UK Fylde’s communications, with clear messaging, easy navigation, and effective calls to action.
- Content Creation & Strategy: We developed compelling content that clearly outlined Reform UK Fylde’s policies, values, and upcoming events, providing voters with the information they needed.
- SEO Optimisation: We optimised the website for search engines, ensuring it appeared in relevant local searches and increased visibility for Reform UK Fylde.
- Lead Capture & Engagement: We incorporated sign-up forms for newsletters, event registration, and volunteer opportunities, helping to engage and grow their supporter base.
- Ongoing Maintenance & Updates: We provided ongoing support to keep the website fresh and relevant, ensuring it always reflected the group's latest activities and positions.
Results
The creation of a website from scratch delivered significant results for Reform UK Fylde:
- Establishing an Online Presence: The new website provided Reform UK Fylde with an official, professional online presence, making it easier for voters to connect and learn about their platform.
- Increased Engagement: With the ability to share news, events, and calls to action, they were able to engage more voters and supporters, building stronger relationships within the community.
- Enhanced Visibility: SEO optimisation improved their visibility in local searches, helping them reach a wider audience and build a stronger presence in Fylde.
Conclusion
By creating a website from scratch, we helped Reform UK Fylde establish a powerful online presence that directly connected them with their community. This new platform serves as a key tool for engaging with local voters, increasing visibility, and supporting their growth as a political force in Fylde.